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The one crucial thing surprisingly missing in service-based businesses that I saw during wedding planning

Let’s face it – brides these days have unlimited choices. It’s a blessing and a curse. Emerging and more sophisticated competitors pop up everyday as if the industry’s bloating like a diabetic’s belly. It’s heating up locally and overseas these days.

So when it comes to picking your vendors, it only gets as complicated as you let it be. Coming from someone who overthinks, it’s best to save some headaches and opt for the vendors that’s already working for you. Get 3-4 good ones for each category max and funnel from there. There’s no such thing as “the perfect vendor”, unless you’re the bridezilla who’s willing to go way offshore to get the best of the best (the most common reason being, “It’s a once-in-a-lifetime experience!”). It’ll also save a bunch of headaches for you and your future spouse if you invest most of your wedding budget in a good and reliable WO. Let him/her do all the ache in his/her head for you.

That said, qualitative measures cause the most headaches. It’s not simply a matter of product quality on D-Day, but more so in how they serve us from the get-go. During these past 6 months, I’ve seen firsthand how these people (the vendors) practically work around the clock all year round. If they’re lucky, they get a day’s break or two. Most of them are way underappreciated, but not all of them deserves the kind of media attention they get.

Future brides, if there’s one thing you should keep in mind while planning your wedding, it’s that your dream is your dream. It is their job to make it all happen for you, not yours. You may not know exactly what you want, or even care enough to get them all if you do, but you must make the must-haves crystal-clear.

I’ve recently made a dumb mistake of compromising myself to the point where we somehow have to re-design the whole décor, all because a vendor had far more suggestions than they are receptive of our initial concept. Maybe building their porfolios was important for them above everything else, or just so they can “save” headaches by extracting more value from clients than they actually do deliver their service. Making impressions, generating buzz, all around imposing their aesthetic (or otherwise) values on clueless clientele – this is a get-rich-quick way to fatten up customer base, but we all know it doesn’t work for the long run.

I remember we always leave these meetings more worried than we are determined to strike a deal. As a client, my man and I obviously have no expertise in the particular business, but that doesn’t mean we’re paying these people for consulting sessions. Even if you’re as unenthused about the whole idea of a big wedding as I am, you can’t just let anyone else fill up your blank slate like a doormat. Don’t be stupid like I was and confuse your man and your WO and your big, expectant family; always make sure you get what you paid for.



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